Some ideas take more than three hundred words.

The ideas that shape how organisations think about AI and work don't arrive fully formed in a three hundred words LinkedIn post. Some of them have taken three decades to develop. Some of them only became clear when I was standing in front of a boardroom trying to explain why the obvious answer was wrong.

This is where that thinking lives.

Not hot takes. Not summaries of other people's arguments. Original writing - the kind that tries to say something true rather than something timely. Essays that start from a named framework and go somewhere with it. Responses to significant moments that connect what's happening now to an argument I've been making for years.

If something I've written here is still worth reading six months after I published it, I've done my job.